Search Engine from Powerset: Move Over, Google

Posted by Roy Sudipto | | , | 0 comments »

Powerset’s goal is to change the way people interact with technology by enabling computers to understand our language. While this is a difficult challenge, we believe that now is the right time to begin the journey. Powerset is first applying its natural language processing to search, aiming to improve the way we find information by unlocking the meaning encoded in ordinary human language.

Powerset’s first product is a search and discovery experience for Wikipedia, launched in May 2008. Powerset’s technology improves the entire search process. In the search box, you can express yourself in keywords, phrases, or simple questions. On the search results page, Powerset gives more accurate results, often answering questions directly, and aggregates information from across multiple articles. Finally, Powerset’s technology follows you into enhanced Wikipedia articles, giving you a better way to quickly digest and navigate content.

Using Powerset's method, a searcher could ask, "What companies did PeopleSoft acquire in 2002?" and potentially get more on-point search results than from typing in mere keywords such as "PeopleSoft acquisitions 2002." Using Google, that query also brings up mentions of Oracle's 2004 acquisition of PeopleSoft. Another advantage of the Powerset approach is it gets to the meaning of words, so queries for one word will fetch results that contain words which are synonyms. Google's keyword searching generally won't do that.

Powerset’s goal is to change the way people interact with technology by enabling computers to understand our language. While this is a difficult challenge, we believe that now is the right time to begin the journey. Powerset is first applying its natural language processing to search, aiming to improve the way we find information by unlocking the meaning encoded in ordinary human language.

Powerset’s first product is a search and discovery experience for Wikipedia, launched in May 2008. Powerset’s technology improves the entire search process. In the search box, you can express yourself in keywords, phrases, or simple questions. On the search results page, Powerset gives more accurate results, often answering questions directly, and aggregates information from across multiple articles. Finally, Powerset’s technology follows you into enhanced Wikipedia articles, giving you a better way to quickly digest and navigate content.

Using Powerset's method, a searcher could ask, "What companies did PeopleSoft acquire in 2002?" and potentially get more on-point search results than from typing in mere keywords such as "PeopleSoft acquisitions 2002." Using Google, that query also brings up mentions of Oracle's 2004 acquisition of PeopleSoft. Another advantage of the Powerset approach is it gets to the meaning of words, so queries for one word will fetch results that contain words which are synonyms. Google's keyword searching generally won't do that.

0 comments